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Online Shopping: Your Best Holiday Resource

According to a CNBC article, holiday spending is expected to surpass last year’s spending by 5%. However, the report claims that claustrophobic crowds are nothing to fear because “53% of holiday shopping is expected to be done digitally.” 

While avoiding holiday hoards may be a consolation for most of us, a predicted 5% hike in spending may leave some of us shaking in our stockings. Here are four tips to save more without having to dip deep into your savings account by doing your holiday shopping online this year.

Tip 1: Browse for Bargains

Because online shopping has surged in popularity over the past decade, retailers often release special coupon codes and sales specials exclusively for their online customers. Make sure you aren’t missing out on these deals by subscribing to your favorite stores’ email promotions, if only during the holidays—especially since there will be a 4% increase in U.S. retail sales this holiday season alone, according to Coresight Research. 

Furthermore, it’s essential to keep track of price fluctuations online and prudently search for the best deal across a multitude of websites. Sometimes you can save more on a TV with Amazon than you would at a traditional outlet. 

However, managing this alone can be difficult. Consider using websites like camelcamelcamel.com that track the lowest and highest price positions of products. Or try Honey: a free browser extension that finds and instantly adds the best deals, promo codes, and savings options to your virtual shopping cart with a single click.

Tip 2: Procrastinate

Procrastinate?! Yep, you read that right. Instead of surfing the web with your morning cup of joe, Business Insider recommends waiting until after 6:00 p.m. the evening before a sale is advertised to begin. Why? A lot of retailers program their sales the night before, so the deal may already come up in their system.

Better yet, The New York Times advises doing your online shopping on a Tuesday, especially if you’d rather shop in the morning. Online retailers usually offer the best deals on Tuesdays, and they often go live in the morning

Tip 3: Don't Forget Black Friday & Cyber Monday

Thanks to consumers’ love of online shopping, Black Friday doles out online deals as competitive as the ones you’ll find on Cyber Monday. Take advantage of these two days to cash in on the best deals.

Tip 4: Make a List & Check it Twice

As any savvy shopper knows, sticking to a list is a MUST. Avoid overspending by avoiding over-shopping. Make sure you have your list in order and in front of you while you hit the web, so you stick to it.

Shopping for the holidays is stressful and exhausting for almost everyone. This holiday season, kick back and relax by doing your shopping online and get the most bang for your buck by keeping coupon codes handy, shopping at strategic times, and sticking to your list.

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